New Look, New Features and New Contents
March 18, 2009 —
Today, NIGHTLIFE Media is launching a brand new version of the http://www.nightlifemagazine.ca/ newsletter. The weekly newsletter has been upgraded with the addition of several new features, more columns and a new look, making it easier than ever to navigate. Subscribers will also have access to NIGHTLIFE Magazine content five days before the release date.
The huge amount of content, as well as its variety, is what inspired the upgrade of http://www.nightlifemagazine.ca/, which will be available to our 15,000 subscribed members as soon as it is sent this afternoon. Starting today, the newsletter will feature a more user-friendly design, providing easier access to the main sections of the Website: News, Photos, Videos, Contests, Calendar, Directory and Magazine. Users will also have easier access to NIGHTLIFE Magazine’s profiles on social networking sites, including Facebook (2,100 members) and Twitter.
“This newsletter positions itself as the best in the genre focusing on Montreal cultural outings. The news and suggestions are primarily geared towards readers with an active lifestyle, who are looking for the best places to go out any night of the week. The newsletter, sent every Wednesday (24 hours before the traditional paper cultural weeklies), is produced by a team of journalists who are focused on delivering interesting, high-quality information that is easy to locate and accessible by a click of the mouse. In addition, advertisers have the opportunity to benefit from the new format thanks to the perfectly targeted ad positioning,” says Martine Desjardins, vice president of NIGHTLIFE Media.
NIGHTLIFE Magazine, available five days before its release date
Another new feature: NIGHTLIFE Magazine’s main content will now be available to newsletter subscribers on the Friday before the magazine’s release date, five days before the distribution of the Magazine’s 45,000 printed issues. Every Friday, the newsletter will also post a photo gallery of the best shows and events of the week, as well as contests, exclusive videos and fashion-related content. It’s easy to subscribe: users just need to enter their email address on the site’s home page at http://www.nightlifemagazine.ca/.
Visit www.nightlifemagazine.ca/nouvelle_newsletter for a preview of the new version of the Newsletter.