Newad’s Indoor Advertising network is the best way to reach
the Young & Affluent market in Canada. Why? Because they
frequent the 2,500 establishments that we have specially
selected for our network.
In recent years, many studies have been conducted to understand these consumers. They demonstrate that these young urban adults spend 9.2 hours per day, on average, out of their home. This constitutes 56% of their active time.
Indoor Advertising ads are noticed and read the large majority of 18 to 34 year-olds residing in large urban centers. By choosing Newad’s advertising network, you will reach this prised target market and in increase your brand’s awareness.
Here are some statistics on the Young & Affluents’ perception of Indoor Advertising.
Pertinent and Captivating Content

Source : Newad's Research department
Proportion of Young & Affluent adults that pay attention to the ads present in the following media:
Source : Newad's Research department
Indoor Advertising: An Authentic Presence for an Optimized Campaign

Source : Newad's Research department
Download a practical document that describes the Young & Affluent and their perception of Indoor Advertising compared to traditional media advertising.
You can also download various studies to understand their consumption behaviours of many types of products in different industries.