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classic2 Digital_01 restaurant-bars Digital_05 megabanniere Humber College
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Products

Newad has 27,650 advertising faces in 3,125establishments

across Canada. Each week, we deliver 50 million* impressions

through 3 distinct networks: RestoBars, Sports and Campus.

*Including impressions from our non-standard products (Ex: Rinkboard)


Titre

Classic

13" x 17" stainless steel frames located in trendy establishments. Perfect to reach a Young & Affluent crowd in captive environment.

Benefits

• Strategically located behind bathroom stalls, above urinals, beside mirrors and above the hand dryers.
• 100% gender specific (man/woman).
• Wide range of creative possibilities (customized boards, dispensers).

Networks

Available in all 3 Newad's RestoBars, Sports and Campus networks

Impressions

32,570,000 impressions delivered nationally each week

COMB Approved

Investment

$75 (gross) / board / week

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Digital

Captivate your target consumers with the combination of video and sound. Your 15-, 30-, 45-, or 60-second message is played in a loop to reach the Young & Affluent. In addition, content clips are interspersed between advertising to entertain consumers in between ads.

Benefits

• 22” LCD screen that combines both video and sounds to bring the message alive.

• Wide range of adaptable creative possibilities, including landscape format video or full-screen portrait format.

Networks

Available in Newad’s RestoBars network

Impressions

2,075,000  impressions delivered nationally each week

Investment

$105 (gross) / 15 seconds / week

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Titre

Cage TV

Horizontal screens, ideal for advertisers wishing to reach sports enthusiasts in a captive environment.

Benefits

• Screens are located in common areas such as dining rooms and near bars.

• 60-minute loops with all types of sports content in which three advertising formats are available: 15-, 30-second clips and/or banners at the bottom of the screen.

• Close to 7 million people visit these establishments every year.

Network

 Over 50 La Cage aux Sports restaurants in Newad’s RestoBars network (Quebec only) 

Impressions

460 000 impressions delivered each week 

Investment

$105 (gross) / 15 seconds / week

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Titre

Digital Nightclub

Engage your target market with screens in trendy bars and nightclubs across Canada.

Benefits

• Strategically placed in high traffic areas

(behind bars, around dance fl oors, coat check and lounge areas)

• LCD screens and projections ranging from 24” to 180”

• Ads are interspaced with content relevant to the Young & Affluent

• Enhances club experience and customer interaction

Network

Available in Newad's RestoBars network. 

Impressions

3,015,000 impressions delivered each week

Investment

$105 (gross) / 15 seconds / week

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Titre

Backlit

2' x 3' backlit boards that create a strong impact and capture people's attention.

Benefits

• The advertising clearly stands out and catches attention.
• Strategically located in high traffic areas (restrooms, hallways, near water fountains etc.).

Networks

Available in Newad's RestoBars and Sports networks

Impressions

1,505,000 impressions delivered nationally each week

COMB Approved

Investment

$225 (gross) /board /week

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Titre

Big Backlit

4' x 6' backlit boards located within the top Campuses across Canada, allowing you to reach millions of students each year.

Benefits

• Increase brand awareness as well as the quality of the message.
• Command attention and reach a large amount of students.
• Located in high traffic areas: Hallways, Cafeterias, Entrances, Student Centers.

Networks

Available in Newad's Campus network

Impressions

5,075,000 impressions delivered nationally each week

COMB Approved

Investment

$455 (gross) /board /week

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Titre

Mega Banner

Newad has 300 large-format banners across Canada that permit advertisers to reach consumers with a single glance.

Advantages

• Mega Banners 5’ x 7’ in our RestoBars network

• Mega Banners 5’ x 7’ in the arenas of our Sports network

• Mega Banners 10’ x 7’ in hallways, cafeterias, and student meeting rooms in our Campus network

• Create a significant impact and attract consumers’ attention

Networks

Available in Newad's RestoBars and Campus networks

Impressions

3,685,000 impressions delivered nationally each week

Investment

350$ (gross) / banner / week in the RestoBars network

500$ (gross) / banner / week in the Sports network

455$ (gross) / banner / week in the Campus network

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Titre

Mega Banner Arena

Dominate the landscape with banners in arenas across Canada. Newad’s impressive Mega Banners allow you to connect with millions of sports’ enthusiasts.

Benefits

• 20’ x 10’ banners strategically located in high traffic areas of arenas.

• About a quarter of Canadian adults visited a hockey arena

in the past year.

Network

Available in the arenas of Newad’s Sports network

Investment

$ 500 (gross) / banner / week

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Titre

Rinkboard

Reach millions of sports fans with our branded rink boards located in arenas across Canada.

Benefits

• 10’ x 3’ rinkboards viewable by both players and spectators.

• About a quarter of Canadian adults visited a hockey arena

in the past year.

Network

Available in the arenas of Newad’s Sports network

Investment

$ 250 (gross) / board / week

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Titre

Ice Resurfacer

Reach out to thousands of sports fans with our branded ice resurfacer available in arenas across Canada.

Benefits

• Seen by both players and spectators

• About a quarter of Canadian adults have visited a hockey arena

in the past year.

Networks

Available in the arenas of Newad’s Sports Network

Investment

$175 (gross) / ice resurfacer / week

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Titre

NFC

Transfer a wealth of information through Near Field Communication Technology (NFC) directly to a smartphone by simply tapping it on a Newad advertisement.

Benefits

• NFC reader is built into the phone; no applications needed

• Delivers engaging content directly to consumers

• Potential options: Contests, games, mobile commerce, rich media

content, social networking, special offers and more

• Combined with a QR code to maximize mobile reach

Networks

 Available in all of Newad’s networks: RestoBars, Sports, Campus

Investment

10% premium on media cost

Additional $10 per board

 

Click here to download Newad’s NFC White paper

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Titre

Audio

Consumers are highly influenced by Audio and Visual images combined, as the audio component adds an emotional impact.

Benefits

• Stainless steel frame containing an audio file, motion activated.
• Exclusive message of 15 or 30 seconds.
• The message gets consumers on to the go in an innovative way.
• Increases the reach of the product / service advertised.

Networks

Available in all 3 Newad networks: RestoBars, Sports and Campus

Impressions

32,570,000 impressions delivered nationally each week

COMB Approved

Investment

$86 (gross) /board /week

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Titre

Luminescent

Due to an electronic current, the electroluminescent paper emits lightling that can be programmed to either illuminate certain parts of the ad or illuminate segments in sequence.

Benefits

• Strategically located behind bathroom stalls, above urinals, beside mirrors and above the hand dryers.
• 100% gender specific.
• Innovative advertising medium with a wide range of creative possibilities (motion-activated sound, customized boards, dispensers, etc).
• Illumination can start by motion-activated sensor; by environmental sounds, such as a clap or the audio file programmed; or can be on continuously as programmed.
• Added feature: sound can be added to the board (price will vary) and begins with a motion-activated sensor.
• These high impact boards are effective for new products or campaigns; granting their ability to isolate new features independently.

Networks

Available in all 3 Newad networks: RestoBars, Sports and Campus

Impressions

32,570,000 impressions generated nationally each week

COMB Approved

Investment

$86 (gross) /board /week

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Titre

Lenticular

Poster with an illusion of depth, or the ability to change or move as the images is viewed from different angles. It is possible to obtain various effects such as 3D, animation, flips, morphing and zooms.

Benefits

• Strategically located behind bathroom stalls, above urinals, beside mirrors and above the hand dryers.
• 100% gender specific
• Wide range of creative possibilities
• Create the illusion of a changing creative when viewed from different angles.
• Catch the attention of Young & Affluent consumers with these high impact boards.

Networks

Available in all 3 Newad networks: RestoBars, Sports and Campus

Impressions

32,570,000 impressions delivered nationally in a week

COMB Approved

Investment

$86 (gross) /board /week

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Titre

Postcard

Cards placed in a stainless steel card rack hooked underneath Classic. Ideal for coupons, take-one pads, contests, databases, invitations, Web site promotions, etc.

Benefits

• Combines image, media & direct response experiences.
• Located in high traffic areas (restrooms, hallways, near water fountains).
• 100% gender specific.
• Quantitative results.

Networks

Available in all 3 Newad networks: RestoBars, Sports and Campus

Impressions

32,570,000 impressions delivered nationally in a week

COMB Approved

Investment

$86 (gross) /board /week

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Indoor

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